The creative process in game development often draws from unexpected sources. A recent revelation from a senior CD Projekt Red team member highlights this, revealing that a meme, over 15 years old, significantly influenced the quest design in their acclaimed Cyberpunk 2077.
Quest Director Paweł Sasko explained his unique workflow: He uses music, specifically instrumental tracks or music with lyrics he doesn't understand, to maintain focus and creative flow. He confessed to extensive use of the "Epic Sax Guy 10h" meme, crediting it with enhancing concentration and mental clarity during development.
This seemingly random choice provided valuable insights into narrative structure, player engagement, and maintaining a humorous tone, even amidst the game's darker elements. While the exact meme remains unstated, its impact on the storytelling is clear.
This underscores the value of diverse inspiration in modern game design. By incorporating internet culture, the developers crafted a more relatable and authentic experience. This unconventional approach contributed to Cyberpunk 2077's reputation as a pioneering open-world RPG.
This method aligns perfectly with CD Projekt Red's commitment to high-quality storytelling and advanced technology. Their consistent innovation while upholding core values resonates deeply with players. The use of an obscure meme demonstrates their open-mindedness and willingness to explore unconventional creative avenues.
